You might hear experienced investors talk about the concept of a "wide moat," especially if you're reading anything about Warren Buffett's investment style. Just as a wide moat around a castle makes it difficult for enemies to invade, a company should have a "wide moat," too: a sustainable competitive advantage that will prevent competitors from stealing that company's market share.
Define and write down the conditions under which you'll enter a position. "Buy during uptrend" isn't specific enough. Something like this is much more specific and also testable: "Buy when price breaks above the upper trendline of a triangle pattern, where the triangle was preceded by an uptrend (at least one higher swing high and higher swing low before the triangle formed) on the two-minute chart in the first two hours of the trading day."

Before you raise your hand to complain, yes, we know that a computer can track price changes much better than most humans. We get it. But the aim of the exercise is to get a 'feel' for the movements in price and that is unlikely to happen by using a computer program and pressing a button. We are talking here about stocks for beginners, and beginners need the learning experience, not the quick fix automation. Just trust us...


In the professional world, one of the key concepts is diversification. Harry Markowitz is a Nobel prize winning economist and one of his major discoveries was that adding new asset classes can dramatically alter the overall risk profile of a portfolio. His finding was that a portfolio that contained very low risk assets would normally benefit from lower volatility and higher returns if a higher risk asset was added. This is due to the likely lack of correlation between high and low risk asset classes.

If the strategy is within your risk limit, then testing begins. Manually go through historical charts to find your entries, noting whether your stop loss or target would have been hit. Paper trade in this way for at least 50 to 100 trades, noting whether the strategy was profitable and if it meets your expectations. If it does, proceed to trading the strategy in a demo account in real time. If it's profitable over the course of two months or more in a simulated environment, proceed with day trading the strategy with real capital. If the strategy isn't profitable, start over.


The stock market is made up of exchanges, like the New York Stock Exchange and the Nasdaq. Stocks are listed on a specific exchange, which brings buyers and sellers together and acts as a market for the shares of those stocks. The exchange tracks the supply and demand — and directly related, the price — of each stock. (Need to back up a bit? Read our explainer about stocks.)

Discount brokers used to be the exception, but now they're the norm. Discount online brokers give you tools to select and place your own transactions, and many of them also offer a set-it-and-forget-it robo-advisory service too. As the space of financial services has progressed in the 21st century, online brokers have added more features including educational materials on their sites and mobile apps.
"Investing has become much easier," says Steve Sanders, executive vice president of marketing and new product development at Greenwich, Connecticut-based Interactive Brokers. "More of your hard-earned money will go straight toward your portfolio and not toward paying fees. I think this will be extremely helpful for beginning investors as well as others who like to save money."
The least demanding way to invest in the stock market is to invest through a fund. There are two types of funds. First is the actively managed mutual funds which have higher fees—92% of these funds fail to beat the underlying index over any three-year period. The second type is the index tracking fund, which typically has lower costs and is more effective in matching the growth of the stock market. This means they are growing in popularity because of the higher return on investment you receive. You should also use the most tax efficient way to invest: using your Investment Retirement Account (IRA) first. It’s best to invest in a low-cost, index-tracking fund through your tax-free IRA.
3. Harness technology – With thousands of other traders out there, you need to utilise all the resources around you to stay ahead. With that being said, charting platforms offer a huge number of ways to analyse the markets. You can also backtest your strategy against historical data to fill in any cracks. Mobile apps will also ensure you have instant access to the market, almost anywhere. Combine that with a lightning fast internet connection and you can make fast, informed and accurate decisions.
One constant principle of investing is that markets fluctuate. Stock prices will rise and fall for a number of reasons: the economy, investor sentiment, political uncertainty at home or abroad, energy or weather problems, or even corporate scandals. This means market performance isn’t always predictable. That is why diversification, or spreading the investments in your portfolio among different asset classes and across different sectors within each class, is such an important strategy. Diversification is a time-tested way to manage risk.
Discount brokers used to be the exception, but now they're the norm. Discount online brokers give you tools to select and place your own transactions, and many of them also offer a set-it-and-forget-it robo-advisory service too. As the space of financial services has progressed in the 21st century, online brokers have added more features including educational materials on their sites and mobile apps.
PEG ratio -- Companies grow at different rates, and failure to take this into account is one of the key shortcomings of the P/E ratio. The price-to-earnings-growth ratio, or PEG ratio, levels the playing field. Simply divide the company's P/E ratio by its projected earnings growth rate. For example, a company with a P/E of 30 and a 15% expected growth rate would have a PEG ratio of 2.0. Like the P/E ratio, the PEG ratio is most useful for comparing companies in the same industry but with different growth rates.
Network effects -- In simple terms, a network effect occurs as more people use a service or product, and the product or service itself becomes more valuable and desirable as a result. Think of companies like Facebook (NASDAQ:FB). As more and more people join Facebook, it becomes more difficult for people not to use the platform in their daily lives.
Risk tolerance is also affected by one’s perception of the risk. For example, flying in an airplane or riding in a car would have been perceived as very risky in the early 1900s, but less so today as flight and automobile travel are common occurrences. Conversely, most people today would feel that riding a horse might be dangerous with a good chance of falling or being bucked off because few people are around horses.
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